Authentication
OAuth 2.0
Microsoft Ads Soon
Extend your Search campaigns to the Bing network at lower cost.
Advertising & acquisition
Setup
Setup takes a few minutes. Each step unlocks new capabilities: the integration gets more powerful as you go.
1
Authorize access Upcoming
Connect your Microsoft Ads account via OAuth 2.0. getMax receives a secure, revocable token: no password is stored.
2
Select accounts Upcoming
Choose the accounts, properties or spaces your agents can manage.
3
Map the data Upcoming
getMax aligns your fields and categories with its model. The default mapping fits most cases, adjustable at any time.
4
Activate the agents Upcoming
The features below go live. Your agents start working in Microsoft Ads immediately.
Requested access
getMax only requests the permissions the agents need to work. Every access is revocable at any time.
Create & manage campaigns
Launch, pause and optimize your ad campaigns.
Manage budgets & bids
Allocate budget to the most profitable campaigns.
Read performance
Impressions, clicks, cost, conversions and ROAS continuously.
Manage audiences
Build remarketing and lookalike audiences from your CRM.
Synced data
What flows between Microsoft Ads and getMax, in which direction and how often.
Campaigns & ads
Two-way Account structure, creatives and targeting managed by Hugo.
Sync : Real time
Spend & budgets
Import Budget consumption tracking and overspend alerts.
Sync : Hourly
Conversions
Two-way Conversion events fed back for optimization.
Sync : Real time
Audiences
Export CRM segments synced to the ad platform for targeting.
Sync : Daily
Enabled features
Once connected, here is what this integration lets your agents do automatically.
Budget steering
Hugo continuously reallocates budget to what generates customers.
Powered by H Hugo
Creative testing
Ad variants tested automatically, winners scaled.
Powered by H Hugo
Attribution
Léa ties every euro spent to the revenue it generated.
Powered by L Léa
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